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Healthcare Marketing Services That Drive Real Growth

Done-for-you campaigns, strategy consulting, and DIY marketing resources — tailored for healthcare providers who are ready to grow.

Essentials

The Essentials Package is designed to either establish or enhance a business’ online presence and increase website traffic from key sources such as advertising and blogs. The focus is on laying solid foundations to support future growth, and prioritises getting the basics right.

$2,500/month

Essentials includes

  • Website audit & on-page SEO improvements (3–5 key pages)
  • Google Business Profile setup or optimisation
  • Basic keyword research (location + service terms)
  • Local SEO setup (NAP consistency, citations)
  • 2 blog posts/month (optimised, patient-focused)
  • Social media profile audit + optimisation (Facebook & Instagram)
  • 3 basic social media posts/week (image + caption)
  • Google Search Ads setup and management
  • Lead form or contact tracking setup (Google Tag Manager or HubSpot)
  • Monthly reporting dashboard (traffic, rankings, local visibility)
  • Email support for general marketing questions

Growth

Building on the solid foundation laid in the Essentials Package, Growth incorporates more sophisticated strategies and is ideal for businesses that are ready to take the next step in their marketing journey and are prepared to allocate more resources toward achieving measurable growth.

$5,000/month

Growth includes

  • Everything in Essentials, plus:
  • Basic SEO strategy and optimisation (Content and Technical)
  • Conversion Rate Optimisation and AB Testing
  • Monthly webpage and content updates
  • 2 social media posts/week (video + caption)
  • Advanced Google Search Ads campaign management
  • 1 high-converting lead magnet/quarter
  • Meta Ads campaign setup and management
  • 2 email newsletters/month
  • 1 automated email sequence to welcome new leads
  • Weekly reporting on key performance metrics
  • Comprehensive monthly marketing report and presentation deck, as well as a 1-hour meeting/month

Scale

The Scale Package is designed for businesses looking to maximise their digital marketing presence, generate a substantial number of leads, and optimise conversions using advanced, data-driven tactics and high-impact, results-driven strategies.

$7,500/month

Scale includes

  • Everything in Growth, plus:
  • Advanced SEO tactics and optimisation, including in-depth keyword research
  • 1 long-form content piece (whitepaper, case study)/month
  • Increased Google Search Ads campaigns
  • Advanced Meta Ads campaign management and optimisations

Frequently asked questions

What services does your digital marketing agency offer?

Our digital marketing agency offers services such as social media management, search engine optimisation (SEO), pay-per-click advertising, content marketing, email marketing, and website design and development.

How can your digital marketing agency help my business grow?

We specialise in helping healthcare businesses attract more patients, build trust online, and generate consistent leads.

We do this by combining strategy-first planning with proven digital tactics - including SEO, Google Ads, Facebook Ads, content marketing, conversion rate optimisation, and email campaigns.

Whether you’re just starting or looking to scale, we tailor our services to your goals, provide transparent reporting, and continuously optimise to improve your results month after month.

Do you provide customised solutions for different businesses?

Yes, although our service packages are clearly defined, we can tailor them to suit your needs perfectly. 

Is there a minimum contract period?

Yes - our service packages require a minimum commitment of 6 months. This ensures we have enough time to properly set up, test, and optimise your campaigns to deliver meaningful results. However, we offer discounted rates for longer-term commitments and are always transparent about performance throughout the engagement.

What if someone is already doing my marketing?

That’s absolutely fine. We often work alongside internal teams or other providers to fill skill gaps, manage specific channels, or provide strategic oversight. Whether you need help with just one part of your marketing or want an external perspective to improve results, we’ll tailor our support to fit your existing setup - not replace it unless that’s what you want.

What makes Hawk Health Digital different from other agencies?

We’re a boutique agency that only works with a small number of clients at a time. That means you get strategic, hands-on support from experienced marketers who understand both healthcare and digital performance. We’re also compliance-conscious, data-driven, and outcome-focused - not just here to “do the marketing tasks."

Do you offer one-off projects or audits?

Yes, we offer once-off strategy sessions, marketing audits, landing page builds, and website optimisation projects. These can be a great starting point if you're not ready for ongoing support.

 

Do you build websites?

We don’t specialise in full website builds, but we regularly optimise existing sites, design high-converting landing pages, and collaborate with your web developer if needed.

How will I know if my marketing is working?

We provide weekly and monthly reports with clear insights into performance metrics like traffic, leads, conversions, and ROI. We also meet monthly to review results and refine strategy.

Ready to grow your business?

Book a free strategy call and we’ll help you figure out what makes sense based on your goals, budget, and internal team capacity.