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Content Marketing
Educate, engage, and convert patients with strategic content tailored to your services. We create blogs, guides, and resources that build trust and drive organic traffic.
Get to Know Your Marketing Team
At Hawk Health Digital, we specialise in helping healthcare providers grow their practices through clear strategy, proven tactics, and ethical marketing. Whether you need a full-service team or just the tools to do it yourself, we’ll meet you where you are.
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Our services
PPC Advertising
Reach the right people at the right time through targeted Google and Meta ad campaigns. We focus on lead generation, budget efficiency, and measurable ROI.
Email Marketing
Stay top of mind with targeted email campaigns and automated sequences. We craft content that nurtures leads, retains patients, and supports ongoing engagement.
SEO
Improve your visibility in local and organic search with ethical, proven SEO strategies. We help you rank for terms your patients are actively searching for.
Web Development
We design and optimise healthcare websites that look professional, load fast, and convert visitors. Our sites are mobile-friendly, SEO-ready, and easy to manage.
Marketing Analytics
Make smarter decisions with clear, actionable data. We track and report on what matters — from traffic and leads to campaign ROI and conversion insights.
Who we work with
We partner with healthcare providers and businesses of all sizes — from solo practitioners to national groups — who are ready to grow their online presence, attract more patients, and build trust in their communities. Our experience spans a wide range of disciplines, ensuring strategies are tailored to each industry’s unique needs.
🩺 General Practitioners (GPs)
We help busy practices attract new patients, retain existing ones, and promote additional services like skin checks, mental health plans, and chronic disease management.
🦷 Dentists
From routine care to cosmetic treatments, we create patient-focused marketing strategies that highlight your expertise and convert clicks into bookings.
🧠 Allied Health Professionals
We work with physiotherapists, psychologists, podiatrists, dietitians and more — helping them stand out locally and build ongoing client relationships.
🏥 Specialist Clinics & Surgeons
For cardiologists, orthopaedic surgeons, gynaecologists and other specialists, we create compliant, referral-ready marketing that builds authority and awareness.
🔬 Radiology & Imaging Providers
We support diagnostic service providers in increasing referral volumes and educating patients about the value of accessible imaging services.
🧓 Aged Care Providers
We help residential, home care, and respite providers connect with carers and families, providing the clarity and trust they need during key decision-making moments.
🏢 Medical Groups & Multi-Site Clinics
For larger organisations, we offer strategic marketing support across locations — including brand consistency, local SEO, and performance reporting.
🏃 Physiotherapists & Fitness Providers
Whether you run a physio clinic, Pilates studio, or allied health gym, we help you stand out locally, engage your audience, and grow consistent bookings.
Does marketing work in healthcare?
Absolutely.
When done right, healthcare marketing generates measurable results, attracts the right patients, and drives sustainable business growth.
But you don’t have to take our word for it — our results speak for themselves.
We believe healthcare providers deserve marketing that reflects the care, integrity, and trust they deliver every day. That’s why our work is strategy-led, data-driven, and always aligned with AHPRA and healthcare regulations.
See what our clients have to say
Our values
Accountability
We take full responsibility for your marketing and dedicate ourselves to achieving the absolute best results for you.
Data-Driven
Through weekly dives into data we are able to make informed decisions about your marketing and react fast.
Personalised
We take the time to get to know each of our clients intimately and tailor a marketing strategy and plan that suits them perfectly.
Results-Driven
We take the time to truly understand what success means to you, so we can align our efforts towards achieving this goal.
Transparency
We believe that by being open and honest with each other we can build a long-term relationship that focuses on your success, not ours.
Ready to grow your business?
Book a free strategy call and we’ll help you figure out what makes sense based on your goals, budget, and internal team capacity.
Frequently asked questions
What services does your digital marketing agency offer?
Our digital marketing agency offers services such as social media management, search engine optimisation (SEO), pay-per-click advertising, content marketing, email marketing, and website design and development.
How can your digital marketing agency help my business grow?
We specialise in helping healthcare businesses attract more patients, build trust online, and generate consistent leads.
We do this by combining strategy-first planning with proven digital tactics - including SEO, Google Ads, Facebook Ads, content marketing, conversion rate optimisation, and email campaigns.
Whether you’re just starting or looking to scale, we tailor our services to your goals, provide transparent reporting, and continuously optimise to improve your results month after month.
Do you provide customised solutions for different businesses?
Yes, although our service packages are clearly defined, we can tailor them to suit your needs perfectly.
Is there a minimum contract period?
Yes - our service packages require a minimum commitment of 6 months. This ensures we have enough time to properly set up, test, and optimise your campaigns to deliver meaningful results. However, we offer discounted rates for longer-term commitments and are always transparent about performance throughout the engagement.
What if someone is already doing my marketing?
That’s absolutely fine. We often work alongside internal teams or other providers to fill skill gaps, manage specific channels, or provide strategic oversight. Whether you need help with just one part of your marketing or want an external perspective to improve results, we’ll tailor our support to fit your existing setup - not replace it unless that’s what you want.
What makes Hawk Health Digital different from other agencies?
We’re a boutique agency that only works with a small number of clients at a time. That means you get strategic, hands-on support from experienced marketers who understand both healthcare and digital performance. We’re also compliance-conscious, data-driven, and outcome-focused - not just here to “do the marketing tasks."
Do you offer one-off projects or audits?
Yes, we offer once-off strategy sessions, marketing audits, landing page builds, and website optimisation projects. These can be a great starting point if you're not ready for ongoing support.
Do you build websites?
We don’t specialise in full website builds, but we regularly optimise existing sites, design high-converting landing pages, and collaborate with your web developer if needed.
How will I know if my marketing is working?
We provide weekly and monthly reports with clear insights into performance metrics like traffic, leads, conversions, and ROI. We also meet monthly to review results and refine strategy.